About
Bio and fast facts
Short bio (70–90 words)
Use for intros and websites
Thomas Ma is a performance marketer and UGC growth strategist. He helps brands lower CAC and lift LTV with scroll‑stopping creative and rapid testing systems. As Co‑Founder of Sapphire Studios, he has helped drive $100M+ in TikTok revenue. Thomas has spoken at VidCon, YPO, and TikTok Leadership.
Full bio
Use for press and programs
Thomas Ma is a performance marketing storyteller and UGC growth strategist. He helps brands lower CAC and lift LTV through rapid creative testing systems and scroll‑stopping UGC. As Co‑Founder of Sapphire Studios, Thomas and team have helped drive $100M+ in TikTok revenue. He’s spoken at VidCon, YPO, and TikTok Leadership on performance creative, AI workflows, and building operating systems for creative at scale.
Speaking sample
Watch a recent talk
Assets
Headshots, logo, and links
Topics
Popular talks
Scaling brands on TikTok
Actionable tactics your company can use to improve CAC with performance‑driven creatives, clear metrics, and a repeatable testing plan that compounds wins.
AI for creative ops
Learn the creative AI tech stack to fuel your company's performance creatives, from ideation to iteration and measurement.
UGC performance framework
What it takes to win with UGC: great creators, tight scripts, performance data loops, and creatives engineered to convert, built into one simple operating framework.
Social
Social profiles and URLs
TikTok
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Instagram
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LinkedIn
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